Cytech Ltd. @ Mobile World Congress 2012: Looking Back…

Heraklion, Greece, March 09, 2012 Mobile Marketing software provider Cytech Ltd. participated as an exhibitor in the Mobile World Congress 2012 which was held on from 27th of February to the 1st of March in Barcelona, Spain.

This grand event brought together thousands of technology fanatics, industry leaders and inquisitive visitors, with exhibitors from nearly 200 countries. Cytech Ltd, one of only 8 Greek exhibitors, was showcasing its solutions in the ‘mPowered Brands Zone’ Stand 2.1C62, Hall 2.1.

Through an inventive and fun game at Cytech Ltd's stand, visitors participated at a mobile marketing contest for a chance to win small prizes. The campaign showcased how Cytech’s Mobile Marketing Platform can combine mediums such as SMS, QR Codes and Near-Field Communications (NFC) as mobile marketing tools in the same campaign.


In addition, Bluevibe, Cytech’s Proximity Marketing solution, also attracted significant attention from visitors, for its Bluetooth & WiFi marketing capabilities, allowing for on-location advertising promotions directly to the consumers’ devices. You can see the relevant photo album here.

Mr Vagelis Antoniadis co-founder of Cytech Ltd commented: "We are proud and extremely pleased with our participation in the Mobile World Congress 2012. We had literally hundreds of visitors stop by at our stand – most from the wide sector of Mobile Marketing. We would like to thank our existing customers from our around the world for visiting us at MWC and sparking some really interesting discussions. We are already looking forward to MWC 2013 next year!”.

Mr. Giorgos Saslis, Project Leader at Cytech Ltd, added: “Our Mobile Marketing software is being put to the test every day across a number of countries, but this was the first time we had the chance to present our solutions to such a large international audience over such a short period. The reaction and feedback we received from visitors shows us we are clearly on the right track and light up our way ahead. We look forward to establishing more international partnerships stemming from our presence in MWC, over the coming months.”

About Cytech Ltd.

Cytech Ltd is a mobile applications and mobile marketing solutions provider with an international customer base. Based on its 10-year experience in the field of mobile marketing, the company provides consulting services in mobile marketing and develops its own software solutions which it customizes to the individual customer’s needs.

It is a one-stop mobile marketing powerhouse, with complete solutions for bluetooth / proximity marketing, SMS marketing campaigns, bulk SMS, or any other type of event marketing.


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